#14—Why Corporate Venture Capital Fails—and How to Fix It

In this episode, we sit down with Todd Cassler, Chief Growth Officer of Cerity Partners, to explore the growing role of corporate venture capital (CVC) as a strategic tool for driving innovation and growth. With decades of experience in asset and wealth management as a chief strategy and growth officer, Todd is a trusted partner with a front-row seat to how Fortune 500 companies are using CVC not just to diversify financially, but to shape their strategic futures.
 
Things we cover in this episode:
 - Why CVC programs often fail without CEO and board-level buy-in 
 - How to design a governance model that avoids being pulled back into “business as usual” 
 - The hidden benefits of CVC, from M&A pipeline generation to competitive intelligence 
 - What it takes to align siloed innovation efforts with core business objectives 
 - How to measure the strategic—not just financial—value of your venture investments

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