Gritty Gal Marketing: Harnessing Authentic Storytelling and Community in Modern Marketing

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What if the secret to successful marketing lies not in trendy tactics but in the timeless art of storytelling? Join us as we chat with Jenny and Raebecca, the creative forces behind Gritty Gal Marketing, who share their journey of blending authenticity with strategy across industries like construction, retail, real estate, and healthcare. From their Charleston and New York roots, these marketing mavens illuminate how they craft genuine connections with audiences, all while managing the delightful chaos of being "girl moms" and co-hosting their podcast, "Marketing and Mayhem."

Listen in as we explore the refreshing honesty that Jenny and Raebecca bring to the marketing world, choosing real stories over influencer pizzazz. They discuss the crucial balance of consistency and authenticity, especially in our AI-laden, fast-paced digital landscape. Learn about their hands-on approach to creative photography in the construction industry and the trust it fosters with clients, all wrapped in humor and camaraderie. Plus, gain insights into their partnership dynamics and how self-care fits into their vibrant lives.

Get ready for heartfelt revelations on setting boundaries and growing personally and professionally in a supportive community. Jenny and Raebecca discuss the importance of aligning with clients who share their passion for storytelling and authenticity. With lively anecdotes and community tales, this episode promises a delightful mix of humor, wisdom, and inspiration for navigating the marketing landscape with heart and genuine connection.

MPCC Business and Community Expo 9/18/25

Please join us for our 15th annual Mount Pleasant Chamber of Commerce Business and Community Expo, driven by Crews Subaru at the Omar Shrine Convention Center. 

New this year--a job fair, our Building Business Podcast will be live onsite, and more.

Don't miss out on the Super Bowl of Networking @ Omar Shrine 11:00 am - 5:00

Support the show

Presenting Sponsor: Charleston Media Solutions

Title Sponsor: Charleston American Marketing Association

Cohosts: Stephanie Barrow, Mike Compton,

Produced and edited: RMBO Advertising

Photographer | Co-host: Kelli Morse

Art Director: Taylor Ion

CAMA President: Margaret Stypa
Score by: The Strawberry Entrée; Jerry Feels Good, CURRYSAUCE, DBLCRWN, DJ DollaMenu
Studio Engineer: Brian Cleary and Mathew Chase

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