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7: What now for live-events marketing?

Author
Campaign Magazine
Published
Wed 25 Mar 2020
Episode Link
https://audioboom.com/posts/7539431

The Campaign team reflects on major coronavirus stories affecting the advertising industry. We also take a closer look at how the crisis is impacting experiential marketing.

Omar Oakes is joined by Campaign's Yasmin Arrigo, Fayola Douglas and Jeremy Lee. This episode was recorded by Ben Londesbrough and edited by Martha Llewellyn. 

Running order:
4.00: Reaction to UK in lockdown, ad industry business still on the move, and the impact of the crisis on social media (04.00)
15.00: What now for experiential marketing and what will the sector look like post-crisis? (15.00) 
21.00: Looking forward to Cannes Lions in October (21.00) 
24.00: How are experiential agencies adapting? (24.00)
29.50: Ads of the week (29.50)

Get in touch with us
Email Omar with questions or ideas for making the podcast better: [email protected]
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Read advertising industry news, features, and the latest ads on campaignlive.co.uk.


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