20: Rethinking the events industry for the coronavirus age

Fayola Douglas, experiences editor at Campaign, is joined by Peter Heath, Managing Director of PLASA, and Helen Hanson, Founder of HEL's, an immersive events and brand experiences agency.

They discuss the events industry and what needs to be done to save it, including the recent #lightitinred campaign that saw buildings illuminated across the country.

The coronavirus pandemic essentially brought the live events sector to a standstill. While furlough schemes and government funding is helping, some say freelancers, self-employed people and suppliers, are not receiving the support needed. With the return to events now looking like a long slow journey, this podcast explores what the sector needs to thrive in the future.

Running order:

0:00 - Intro and news with Simon Gwynn

1:00 - John Lewis dropping it's tagline

5:30 - Return to the office

9:30 - Simon’s experience of a socially distanced gig

14:00 - Introductions to Peter Heath and Helen Hanson

16:35 - The current state of the events industry

17:35 - The #lightitinred campaign

19:30 - How the pandemic has affected Helen’s business and other businesses

25:15 - Discussion on the furlough scheme and £1.75 billion Government help for buildings 

28:40 - How will events work with social distancing?

31:52 - Are there things to look forward to?

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