185: Does Google even use your handcrafted meta descriptions? Feat.: Michal Pecanek of ahrefs

Content marketer Michal Pecanek of http://ahrefs.com investigated and his study found the answer. He shares the results with me on this episode and we answer the question “should you even write a meta description?” For more on the topic - including links to the study and more visit http://authenticstorytelling.net/meta-descriptions