BOW 026: Storytelling Secrets from a Hollywood Screenwriter w/ Dean Edelson

Today we’re talking with Dean Edelson, a former screenwriter and comedian turned direct response copywriter.

He started in Hollywood – writing and producing material and screenplays for Seinfeld, Frasier, Dreamworks, Disney, Paramount, and all the major movie studios.

These days, Dean helps clients as a direct response marketing strategist, and has more than a decade of launch copy under his belt.

His online sales copy and marketing campaigns have generated millions for his clients, and we have a lot to learn from him. Let's dive in.

• How Dean started writing for the biggest names in Hollywood
• Copy and life lessons from his stand up comedy career
• The biggest differences between writing for the screen, comedy, and direct response
• How Hollywood screenwriters capture and keep attention
• The blockbuster secret of storytelling that keeps you engaged
• How Dean finds emotional hooks and big ideas that keep you reading
• His foolproof method for easily getting great clients