BOW 009: Finding Clients and Pricing Projects w/ Laura Gale and Rachel Mazza

When we asked about the biggest challenges in your writing business, many of you said that finding clients was your #1 struggle.

Only second to that was figuring out what to charge and how to get paid.

So today we’re talking all about how to find and price new writing projects.

We dive deep into how both of us generate a constant flow of leads, how we figure out what to charge, and how both of these things evolve as our businesses have changed over time.

Since both of us have very different types of writing businesses, this is a great opportunity to take what we’ve learned, and apply it in a way that works best for you.

• How to make sure your writing skills are “client ready” 
• The unconventional advice about why you should accept projects that aren’t your top pic
• How to know when it’s time to stop learning and start working
• The raw truth about doing free spec work
• How to calculate your project price
• Why charging by the hour or per word is a bad deal for BOTH sides of the table
• How to promote yourself without sounding like a douchebag
• The best way to deal with imposter syndrome
• Our favorite methods for generating a constant flow of new leads
• The #1 prospecting trick that will set you apart from the competition