The Business of Reselling Episode 4: Just the Tip - Building an Email List

Today’s Just the Tip is about Audience building, specifically using an email list to market your eBay or online store. I’m actually planning to do a longer episode covering several aspects of audience building, but for this week I just wanted to give you one actionable thing to try. Why’s that? Because sales are down, nearly across the board, for basically everyone, and now is the time to nurture the customers you DO get, and get them to buy more.