Our Direct Mail Campaign That Completely #FAILED
- Author
- Gabe Larsen
- Published
- Tue 31 Oct 2017
- Episode Link
- http://www.salessecrets.io
I'm a big believer in using direct mail in prospecting strategies but it doesn't mean I always get it right. Partnering with Joey Wood from InsideSales.com we ran a test with one of our direct mail campaigns and it completely failed.
We called it the Magic Eight Ball Play
