What's your brand story? How to build brand narrative. S2:Ep5
- Author
- Blirt
- Published
- Thu 21 Nov 2019
- Episode Link
- https://www.thebrandtransformationshow.com/episodes/whats-your-brand-story-how-to-build-brand-narrative-s2-ep5-_ug5fzIJ
In this episode:
We explore the structure and role of brand narrative.
What are they key elements of a story?
We explore;
- Archetypes
- Structure of story
- The types of story structures that improve customer lifetime value.
The Brand Transformation Show's episode on Brand Narrative will explore how you can build a brand narrative that sets your business up for success.
