110 – Never make a Cold Call

Cold calls are so…um, COLD

Two episodes ago – Selling is a System

Systems have steps – the steps are

Interrupt, Engage, Educate, Offer, Close

We’re talking about that first Step – the Interrupt

Is it going to be a cold interrupt or a warm interrupt?

Listen this is HUGE…

AN ANNOYING INTERRUPT – OR A WELCOME ONE?

ARE YOU GOING TO ARRIVE AS AN ANNOYING PEST? OR A WELCOME GUEST?

3 Ways how not to make a Cold Call

1. Networking
   
   
   
   • Chambers
   
   
   • Association meeting
   
   
   • Trade shows
   
   
   
   

1. Referral from a client that you love and loves you

1. Proverbs 18:16 a man’s gift makes room for him and brings him before great men.