Low Productivity of RE Agents

Mike discusses the low productivity of real estate agents in the US, citing that 71% did not sell a single house last year. They attribute this to agents not setting important goals. They use historical examples such as JFK's moon landing goal and Atlanta's 1996 Olympics to illustrate how humans can achieve when goals are important. They emphasize that when goals become a priority, individuals will act to achieve them. They encourage the audience to make their remaining third and fourth quarter goals a priority to change their reality.