Convenience for Customers

Mike leads a discussion on the importance of being available to customers during holidays and weekends, especially for businesses like car dealerships and real estate agents. Mike shares personal anecdotes about their experiences with car dealerships and a sporting goods store, highlighting the need for businesses to be more customer-focused. They emphasize the significance of the upcoming Labor Day weekend for real estate businesses, urging agents to take advantage of the increased customer availability to shop and engage in transactions. Mike advises the audience to observe common business practices and then do the opposite to stand out and serve customers better.