The 5 Numbers That Decide If Your Business Fails

In this episode, Bill (aka Guillermo) breaks down the only five numbers that matter if you want to scale your business. Drawing from his experience growing from zero to $50M in annual recurring revenue, he explains why entrepreneurs fail when they get distracted and how focusing on these five numbers—lead volume, conversion rate, average transaction value, net promoter score, and net profit—can unlock any growth goal. If you’ve been drowning in hacks, “guru” advice, or shiny objects, this is your wake-up call to return to first principles.