From Walkthrough to Win - Strategies to Improve Your Close Rate

Author: IssueID
Published: Fri 04 Apr 2025
Episode Link: https://beergarden.podbean.com/e/from-walkthrough-to-win-strategies-to-improve-your-close-rate/

Still sending quotes into the void and hoping for the best? It might be time to stop bidding and start building value.

In this episode of The Beer Garden, we're doing a deep dive into how to improve your close rate for landscape maintenance contracts—without lowering prices, adding services, or spending more time on-site. Just smart strategy and better presentation.

We share a real-life example of a contractor who stopped competing on price and started winning with value. By revamping their proposal, conducting proactive site inspections, and using personalized video walkthroughs, they began closing high-quality clients—even when they were the most expensive bid on the table.

This episode breaks down:

✅ What your close rate says about your business

✅ How to qualify leads and target the right customers

✅ Why your proposal should act as a sales and marketing piece

✅ The game-changing impact of proactive property inspections

✅ Using tools like IssueID to show your value

✅ How a short video can build trust and help you stand out

✅ Follow-up tips and how to avoid ghosting

✅ How to track, measure, and improve your sales process over time

Whether you're closing 10% or 80%, this episode will give you practical tools to improve your win rate—without sacrificing your margins.

The Beverages: