Joel Kleber is the head of marketing at Jim's Group, one of Australia's largest and most well known businesses. In this podcast we talk about business, Jim's vs independents, AI and using controversy to get conversion. Support The Podcast To sign up for a trade account with The Lawn Shed: https://thelawnshed.com.au/ref/629 To support the podcast directly: https://www.patreon.com/user?u=93144780 To buy Luke's lawn care program for your business: https://www.patreon.com...