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Scenario Thinking with Ursula Eysin

Author
Nick Troutman
Published
Mon 18 Apr 2022
Episode Link
https://bleav.com/shows/the-art-of-awesome/episodes/scenario-thinking-with-ursula-eysin/

"The best way to predict the future is to create it."


Today I discuss the process of scenario thinking with Ursula Eysin. Ursula is a creative strategist and has worked with many high level organizations including governments like Austrian Defense ministry and Kenyan government. Though her current focus is helping entrepreneurs, start-uppers, and ministries to turn uncertainty into a competitive advantage using the scenario thinking method and her consultancy company, Red Swam.


Book Reference- Never Split the Difference by Chris Voss


Book Reference- See Your New Normal by Woody Wade

LinkedIn- Ursula Eysin 


Red Swan 

Please let me know what you think about this content with a rating or review on Apple Podcasts, or hit my up with a DM on Instagram @NickTroutmanKayak I would love to hear more about the subjects that you are most interested in, or any individuals that you would like me to interview.


Thanks for listening,


Nick Troutman

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