I'm Will Breen; the host of the Arrow North Show. Over the last decade, I’ve built a thriving agency that helps climate tech companies secure millions of dollars in funding through creative software. In this podcast, I share insights and lessons centered around software sustainability, artificial intelligence, and human-first design. Thank you for listening.
Achieving Product-Market Fit (PMF) is often seen as the golden ticket to success. But how do you know when you've truly found it? This article delves into the strategic approach to validating PMF, mo…
In a landscape where intuition often reigns supreme, transitioning to a data-driven approach in product design can unlock untapped potential and foster innovation. This playbook delves into the essen…
We review the design of user flow optimization, revealing strategies and insights to streamline users' online interactions with a product. By breaking down the complexity of user journeys, we aim to …
Discover how A/B testing and rapid experimentation form the cornerstone of effective UI design. By swiftly building and iterating interfaces, we gather crucial user feedback from the outset, ensuring…
In this episode, you'll get an exclusive glimpse into our data-driven approach that swiftly empowers startups to turn their ideas into reality. I'll delve into the proven process I've implemented for…
I'm proud to have successfully collaborated with an NC client in the AgTech sector, delivering a customized Human/Machine Interface (HMI) that contributed significantly to their recent Series B fundi…
In the fast-paced world of product development, the ability to quickly validate ideas is crucial. This article outlines my streamlined prototyping process for developing minimal viable products (MVPs…
Integrating AI tools in design isn't just a trend—it's a fundamental shift in approaching early-stage product design and validation. As a designer working with startups, I've discovered effective way…
Product launches aren't finish lines – they're milestones in an ongoing journey of customer-centric development. In this last article of my 0->1 process, I'll share my approach to launching products …
In an increasingly digital world, the importance of creating accessible designs has never been more critical. This article explores the intersection of digital experiences and real-world interactions…
After validating the initial concept through prototyping, I enter a crucial phase in my design process: refining the problem and potential solution. This stage is all about leveraging the insights ga…
Today, I share my innovative 7-Day HMI Design Sprint process, uniquely crafted to accelerate HMI projects from idea to prototype with remarkable efficiency and creativity. This condensed methodology …
In the constantly evolving landscape of design, the battle between data-driven decisions and intuitive assumption-based design is ongoing. In this podcast, I will delve into why numerous companies, s…
Agile methodologies stand out as a beacon for developers and designers aiming to enhance human-machine interaction (HMI) in the rapidly evolving world of product design. Today, I go into the essence …
In a time of swift technological progress, manufacturing is on the brink of a groundbreaking transformation. This piece explores my collaboration with the CN-Seamless team in implementing innovative …
Our latest episode delves into the strategic integration of branding with HMI, illuminating how this synergy fortifies branding and operational efficacy. Discover how our approach accelerates scalabi…
In the competitive landscape of renewable energy startups, seamless Human/Machine Interfaces (HMI) cannot be overstated. In this podcast, I'll showcase how poor user experience can negatively affect …
In today's digital age, the environmental impact of technology has become a topic of increasing concern. Sustainable UI design stands at the forefront of innovative solutions, bridging the gap betwee…