Harnessing Data and SEO for Higher Ed Success

In this episode, Allison Turcio chats with Glenn Friesen, a seasoned SEO and data science expert at Cal Poly. Glenn shares his extensive journey from early tech enthusiast to leading digital strategist, emphasizing the importance of analytics and SEO in higher education. He provides practical tips on leveraging data to enhance user experiences, optimize content, and boost enrollment efforts.

Key “How Tos”

• Leverage Analytics for Content Strategy
• Optimize Content Structure
• Foster Collaborative Content Creation
• Utilize Essential Tools
• Build a Durable Digital Strategy
• Embrace Continuous Learning.

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Guest Name:  Glenn Friesen

Guest Social: https://www.linkedin.com/in/glennfriesen/?trk=public_profile_browsemap

Guest Bio: Glenn Friesen is a seasoned expert in SEO and data science with over 15 years experience. He is part of the web team at Cal Poly nad has a wealth of knowledge in the digital sphere. 

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Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio

About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.