05 - Sports Communication and the Emergence of the Athlete Voice - Ben Nichols

Ben Nichols is a leading global sports communication expert and Founder of Ben Nichols Communications. In this interview, he talks about the emergence of the athlete voice, challenges in navigating the complexities of anti-doping cases in sports communication, the importance of face-to-face communication, and his experiences working with a wide variety of sport leagues, sponsors, and anti-doping organizations over the years.