1. EachPod

Time Tracking for Goals and Productivity

Author
Molly Beyer
Published
Mon 07 Apr 2025
Episode Link
https://share.transistor.fm/s/f6219d26

Molly Beyer digs deeper into the benefits of time tracking in your business in this episode. Last episode she explored why time tracking is so useful as a pricing tool, helping us figure out how much time we spend on products and services to ensure we price them correctly. This time she goes a little deeper and talks about why time tracking benefits goals and productivity by highlighting opportunities to innovate, automate, and delegate tasks.  


When Molly separates her processes into “buckets” of time to identify everywhere she’s spending time, she also color codes those buckets. Her categories are things like administration, professional development, client work, and so on. Color coding them enables her to assign a specific color that relates to her zone of genius, her areas of strength, to tasks that she needs to keep doing while also identifying those tasks that maybe could be automated and those that definitely need to be automated or delegated.


With green as the zone of interest, yellow as can do but maybe later reassign, and red as must delegate or automate, a simple graph will detail exactly how much time we are spending on things we don’t need to be doing. This is where time tracking helps us with what to delegate, what to automate, and what to focus the bulk of our time on. Are we doing things that a virtual assistant or team member could do? Are there tasks our CRM could do automatically? Where are we losing time on things others could do and how do we realign our time distribution? Join Molly to answer those questions and grow business productivity.  


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