The Allplane Podcast #108: communicating sustainability, w/Elizabeth Maclean & Mike Evans (Herdwick Communications)

Things we talk about in this episode

Elizabeth’s and Mike professional background in airline communications

What is a crisis in professional communication terms?

Is the airline industry facing a communications crisis over sustainability

What can airlines do about it when there are no easy or straightforward answers at hand

Greenwashing and greenhushing

Is there are model of crisis communications that all airlines can follow regardless of the size?