#4 The greenfield challenge - Garry Ure - Zand

How do you build a world-class data function… when there’s no data?

No customers

No legacy systems

No historical data to rely on.

That’s exactly the challenge Garry Ure faced when he joined Zand, before the online bank had even launched.

Garry has 20 years of experience in data management in the banking sector and for the last five years, he led the data enablement strategy at Zand. He shaped everything from data governance to AI-driven personalization in a highly regulated environment.

In this episode we dive into:

• How do you design a hyper-personalized banking experience from scratch?
• What does ‘good’ data governance look like in a digital-first bank?
• How is AI reshaping the future of finance?

If you’re building (or rebuilding) a data function, you don’t want to miss this unique testimony!

CHAPTERS:

00:00 Introduction

00:28 Garry's career and experience

08:38 How to start from a greenfield

17:30 Data enablement and data culture creation

30:50 Data management essentials

34:15 Banking use cases

40:50 Showing the value of data management

46:40 Vision, takeaways and conclusion

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