The Ad Watchers
Join National Advertising Division attorneys on this podcast as they explore advertising claims and what it means to put them to the truthfulness test.
- Update frequency
- every 35 days
- Average duration
- 26 minutes
- Episodes
- 13
- Years Active
- 2024 - 2025
In Your Face – Where do you draw the line with denigration?
It is common for advertisers to engage in a little healthy competition, directly comparing their products to a competitor’s to inform consumers about the differences between them. But what happens wh…
Influencer Marketing Consumer Insights: What can lead to distrust?
In 2024, 82% of U.S. marketers used influencer partnerships in ad campaigns at a value of a whopping $24 billion. Influencer marketing is a key cornerstone of marketing campaigns, but how much do con…
Time for a Health Claims Checkup?
Health-related advertising claims are held to a higher standard of proof than other claims. For health-related claims, a “reasonable basis” requires advertisers to provide competent and reliable scie…
Expanding Knowledge of Soft Law – What is CISR?
The U.S. advertising industry founded the National Advertising Division (NAD) to build consumer trust in advertising and support fair competition in the marketplace. Through this soft law model, res…
5 Years of SWIFT – Does it meet the need for speed?
A single-issue ad law case does not mean it is not an important issue. For the last 5 years, the Fast-Track SWIFT filing track has addressed the increasing speed of online campaigns and the demand f…
The Ad Law Trend Report – What were 2024’s hot topics and trends?
The National Advertising Division (NAD) Annual Report provides a comprehensive look at the year’s ad law trends and hot topics, from influencers to AI to reviews and rankings.
To kick off a new sea…
A Chat with ICAS: What Are Ad Law’s Global Hot Topics?
In the final episode of the season, Ad Watchers hosts Annie Ugurlayan and Eric Unis go global. They are joined by Sibylle Stanciu-Loeckx, the executive director of the International Council for Adve…
AI is Everywhere: What about advertising?
Artificial intelligence (AI) is top-of-mind for most businesses and on the radar of the National Advertising Division (NAD). In this episode of The Ad Watchers, NAD attorneys Eric Unis and Annie Ugu…
Clear and Conspicuous Disclosures: Can You Read the Fine Print?
For this episode of Ad Watchers, our hosts Eric Unis and Annie Ugurlayan, attorneys at the National Advertising Division (NAD), dive into the fine print to discuss disclosures – the what, when, wher…
The Best Subject In Advertising Law: Is It Puffery?
For this episode of Ad Watchers, join us for Eric’s favorite ad law topic: puffery, an exaggerated, blustering, or boastful statement or general claim that could only be understood to be an expressi…
Revisiting Consumer Reviews: Incentivized, Inflated, or Authentic?
In this episode of Ad Watchers, the hosts discuss the topic of consumer reviews and the actions taken by the National Advertising Division (NAD) to ensure their accuracy. They highlight several rece…
Endorsements & Testimonials – So What’s New?
In this episode of Ad Watchers, hosts Eric Unis and Annie Ugurlayan, attorneys at the National Advertising Division (NAD), revisit the Federal Trade Commission’s (FTC) Endorsement Guides. Given the …
What is the Appeal of an Appeal? Getting to Know NARB
In this episode of Ad Watchers, your hosts discuss a critical link in the chain of advertising industry self regulation: the National Advertising Review Board, or NARB, the appellate body for Nation…