EP2: How to Globally Expand Your Brand + Solutions to China Tariff Channel Conflicts | Jim Hyman, CEO & Chairman of Hyman Inc.

Today’s guest is Jim Hyman. He shares is wealth of knowledge from being a 3rd generation CEO and Chairman and gives us a special insight into the smart home product marketspace, a path towards global brand expansion, and a new, thorough approach to product distribution in the wake of China Tariffs.  

Jim Hyman is the 3rd generation CEO and Chairman of his family enterprise, Hyman Inc.—a global marketing and distribution company. In today’s fast changing world, Hyman leveraged assets and networks to transform a small company—servicing big box stores—into a multinational enterprise. He is the exclusive provider of Honeywell Home Security products, which is a provider for 85 countries world-wide. He has a passion for growth and through collaboration and value creation he continues to drive business expansion across multiple enterprises. He remains closely involved in the creative process, product development, global e-commerce, and platform expansion of his companies. He successfully reinvented and rebranded his company, built a second company, and founded additional concerns, which has led to a passion for investing in series A start-ups— the most recently one being “Ring”. He is also a Porsche, contemporary art and Chinese antiquities collector.

• How Jim got started in the business [2:21]

• Explanation of product line in the company [3:43]

• Most challenging business story [5:54]

• Business hit during the recession [7:47]

• Share of the E-Comm [9:48]

• Where is the area focus in product segment? [10:59]

• Mode of connection [12:22]

• Challenge of developing and maintaining the app [12:55]

• Process of creating the app [14:01]

• Largest area of focus in the business currently [14:41]

• Percentage of products sourced from china [19:02]

• The tariff timeline [20:17]

• Online channel and retail prices [24:25]

• Biggest business win in the last year [29:45]

• Being able to pivot at the most difficult times [31:02]

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Want more information? Related post: How to Survive China Tariffs