S3 E14: Pivoting from Selling Nutrition Products to Selling Healthcare Leads [Zeeshan Hayat, Prizm Media]

Zeeshan Hayat is the Co-Founder & CEO of Prizm Media, a demand generation company which provides leads for the health industry.

In the interview, Zeeshan tells us what inspired him to start his company and why they chose to pivot the company early on.

-----

Partners

SEMRush – SEMRush is a suite of marketing tools that offers solutions for SEO, pay-per-click, content, social media, and competitive research and is trusted by over 3 million marketers worldwide. With their On Page SEO Checker, you can analyze Google ranking factors affecting your website’s performance and get actionable recommendations based on collected data. Get a free 7-day no-risk trial of SEMRush at TheFiveMinuteFounder.com/Rush.

Wishpond – Wishpond offers a suite of tools to help businesses generate new leads. With Wishpond you can create beautiful landing pages, coupons, and social media contests, all of which can be customized using tailored forms to capture your leads’ name, email, phone number, and more. Wishpond also offers email and text message marketing tools so you can send out segmented communications to your customers. Get a free 14-day no-risk trial of Wishpond at TheFiveMinuteFounder.com/Wish.