That's How We Roll: Season 2, Episode 2 - Practical Mind Control

Now featuring much, much improved audio. If you hated the audio in episode 1, don't worry -- it's all better now.0:oo - 1:30 Chris and Fred giving some intro thoughts
1:30 - 2:50 Fred talks some about layout for Hero 6th edition

2:50 - 9:00 Fred talks about the birth of his child

9:00 - 15:00 Chris and Fred get a bit meta

16:30 - 1:10:00 The talk turns to communication with the gaming community

Fred's early history in customer service

Chris' orginization of the Endgame Mini-cons

The three D's of building community

Game evangelists

How to disseminate information

How community impacts sales for retailers and game companies

Ways lack of communication has hurt game companies

A small bit of DFRPG talk

The use of forums in building community

The power of responding positively to negative reviews

Mind control through synergy

Mean what you are saying to your community

Compartmentalize the negative and accentuate the positive

1:10:00 Another cliffhanger for this week - "Transparency"

Follow Chris and Fred on Twitter: @chrishanrahan or @EndGameOakland; and @fredhicks

Call the voicemail at 1-301-637-7HAT (7428)

or Email roll [at] evilhat [dot] com

Music by Finn Kish

Show annotation provided by J. B. Mannon of At The Table.