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Ten Golden Rules Internet Marketing for Law Firms Podcast - Podcast

Ten Golden Rules Internet Marketing for Law Firms Podcast

Welcome to the Ten Golden Rules Internet Marketing for Law Firms Podcast.

Join host Jay Berkowitz on an innovative journey through the world of digital marketing for the legal industry. With his expertise and passion, and world-class guests, Jay empowers legal professionals to thrive in the digital age.

Explore topics like Search Engine Optimization, Google advertising, Artificial intelligence, intake strategies, content marketing, and social media strategies. Jay’s practical advice and industry expertise equip legal professionals to navigate the online world. This podcast is your invaluable resource for unlocking your law firm’s full potential.

Get ready for an extraordinary adventure with Jay Berkowitz as your guide in the ever-changing realm of internet marketing for law firms. Your success story begins here!

Marketing Entrepreneurship Business How To Education
Update frequency
every 7 days
Average duration
50 minutes
Episodes
160
Years Active
2007 - 2025
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161: The Ai and ABCs of SEO for Law Firms with Jay Berkowitz

161: The Ai and ABCs of SEO for Law Firms with Jay Berkowitz

Most lawyers don’t realize they’re practically invisible on Google and it’s costing them clients. 

In this webinar, I break down the Ai and ABCs of SEO, Artificial Intelligence - or Ai for SEO is ofte…

00:54:17  |   Tue 16 Sep 2025
160: Rob Levine - The Heavy Hitter Shares Lessons and Strategies from His 25 Year Success Story

160: Rob Levine - The Heavy Hitter Shares Lessons and Strategies from His 25 Year Success Story

Most law firms think growth is about more cases, but Rob Levine proves it’s about smarter systems, stronger teams, and the right technology. Listen as we discuss Rob’s incredible path from police off…

00:47:31  |   Tue 09 Sep 2025
159: Jay Berkowitz, Founder of Ten Golden Rules is Interviewed by Tim Sawyer on the Faster Outcomes Legal Keys Podcast

159: Jay Berkowitz, Founder of Ten Golden Rules is Interviewed by Tim Sawyer on the Faster Outcomes Legal Keys Podcast

Ai is rewriting the rules for how law firms get found online and most aren’t ready. 

In my conversation with Tim Sawyer on the Faster Outcomes Legal Keys Podcast, I break down what Google’s new Ai Ove…

00:37:52  |   Tue 02 Sep 2025
158: The Ten Golden Rules of Intake for Law Firms with Brooke Birkey and Jay Berkowitz

158: The Ten Golden Rules of Intake for Law Firms with Brooke Birkey and Jay Berkowitz

Most law firms lose clients before they’ve even signed them simply because intake isn’t done right. Brooke Birkey from Level Up Law Firm Business Coaching joins me to break down the 10 Golden Rules o…

00:41:45  |   Tue 26 Aug 2025
157: Building Trust Through Video with Pat Taggart, SkyBlue Creative

157: Building Trust Through Video with Pat Taggart, SkyBlue Creative

When it comes to creating impactful videos, it’s not about scripts or perfection—it’s about storytelling that builds trust. In this episode, I sit down with Pat Taggart, founder of Sky Blue Creative,…

00:35:13  |   Tue 19 Aug 2025
156: Scaling Law Firms with AI, YouTube, and Smart Marketing with Fractional CMO Carl Downey

156: Scaling Law Firms with AI, YouTube, and Smart Marketing with Fractional CMO Carl Downey

Most law firm owners think they need to handle everything themselves to grow. Hiring a fractional Chief Marketing Officer can help you scale faster and smarter without the cost of a full-time executi…

00:36:03  |   Tue 12 Aug 2025
155: The 3 Key Shifts Every Law Firm Must Make with Tim Sawyer from Faster Outcomes and Jay Berkowitz Of Ten Golden Rules

155: The 3 Key Shifts Every Law Firm Must Make with Tim Sawyer from Faster Outcomes and Jay Berkowitz Of Ten Golden Rules

Most law firms miss the real opportunity hiding in plain sight. It's a proven framework that can take you from 1 to 10x.

Tim Sawyer from FasterOutcomes returns to the show and together we share a fant…

01:26:29  |   Tue 05 Aug 2025
154: 10 Golden Rules to Transform Your Life & Your Practice with Chris Keller and Jay Berkowitz

154: 10 Golden Rules to Transform Your Life & Your Practice with Chris Keller and Jay Berkowitz

This week I had the opportunity to sit down with Chris Keller of Keller Swan Injury Attorneys to unpack 10 Golden Rules to Rise and Transform Your Life and Your Practice. Chris opened up about how he…

00:45:39  |   Tue 29 Jul 2025
153: They Don’t Teach You This in Law School – How to Build a Personal Brand & My Interview on Charley Mann’s Great Podcast

153: They Don’t Teach You This in Law School – How to Build a Personal Brand & My Interview on Charley Mann’s Great Podcast

Most people think building a personal brand is about being everywhere—but the real power comes from being consistent in one place.

I had the chance to be interviewed by Charley Mann on his podcast The…

00:33:42  |   Tue 22 Jul 2025
152: The Ten Golden Rules of Reputation Management and Crisis Communication with Evan Nierman and Jay Berkowitz

152: The Ten Golden Rules of Reputation Management and Crisis Communication with Evan Nierman and Jay Berkowitz

You might think a good reputation speaks for itself until one bad news headline or “X” tweet takes over the first page of Google for your name.

I sat down with Evan Nierman, founder of Red Banyan and …

00:49:27  |   Tue 15 Jul 2025
151: There’s Riches in the Niches … Jay Berkowitz Interviewed by Ivy Slater

151: There’s Riches in the Niches … Jay Berkowitz Interviewed by Ivy Slater

It’s amazing what can happen when one good conversation sparks a flood of opportunity.

I sat down with Ivy Slater on her Her Success Story podcast to talk shop—from how I broke into marketing with bra…

00:34:06  |   Tue 08 Jul 2025
150: Case Study: How Kendelle Pollitt Grew Pier Law by 477%

150: Case Study: How Kendelle Pollitt Grew Pier Law by 477%

Ten Golden Rules just didn’t help Kendelle Pollitt grow her law firm but we watched her become a local powerhouse in the process. In this case study, I walk you through the exact strategies we used t…

01:20:23  |   Tue 01 Jul 2025
149: The Ten Golden Rules of Content Creation for Law Firms by David Arato and Jay Berkowitz

149: The Ten Golden Rules of Content Creation for Law Firms by David Arato and Jay Berkowitz

I’ve seen too many law firms miss the mark with content that sounds smart—but doesn’t connect or convert or trigger free SEO traffic. That’s why David Arato and I teamed up to outline the 10 Golden R…

00:42:34  |   Tue 24 Jun 2025
148: New! Updated - Ten Golden Rules of Online Marketing - Law Firm Edition

148: New! Updated - Ten Golden Rules of Online Marketing - Law Firm Edition

In this episode Jay shares the updates to his game changing "10 Golden Rules of Online Marketing," offering new and improved insights tailored for law firms navigating the digital landscape. He share…

01:28:08  |   Tue 17 Jun 2025
147: Ten Golden Rules of Networking for Lawyers with Keith Wasserstrom & Jay Berkowitz

147: Ten Golden Rules of Networking for Lawyers with Keith Wasserstrom & Jay Berkowitz

Success in business starts with showing up, but Keith Wasserstrom shows us that true impact lies in turning simple interactions into lasting connections. As a seasoned business advisor and former att…

00:28:42  |   Tue 10 Jun 2025
146: Using Legal Internships to Give Back, Build Brand and Backlinks with Adam Rossen

146: Using Legal Internships to Give Back, Build Brand and Backlinks with Adam Rossen

Building a thriving law firm doesn’t come from just winning cases, it comes from investing in people, systems, and community.

Jay sits down with Adam Rossen, Founder of Rossen Law Firm, to explore how…

00:45:39  |   Tue 03 Jun 2025
145: Intake Strategies and Emotional Intelligence with Brooke Birkey of Level Up Law Firm Coaching

145: Intake Strategies and Emotional Intelligence with Brooke Birkey of Level Up Law Firm Coaching

Emotional intelligence isn’t a nice-to-have, it’s the difference between a good law firm and a great one.

Jay is joined by Brooke Birkey, founder of Level Up Law Firm Business Coaching, who shares how…

00:34:59  |   Tue 27 May 2025
144: Unlock Time & Talent to Transform Your Law Firm with AI. Meet Tim Sawyer of Faster Outcomes

144: Unlock Time & Talent to Transform Your Law Firm with AI. Meet Tim Sawyer of Faster Outcomes

Scaling a law firm isn’t just about getting more cases,it’s about creating systems that let teams thrive without burning out.

Jay is joined by Tim Sawyer, the EVP Sales of Faster Outcomes, who shares …

00:36:57  |   Tue 20 May 2025
143: The 10 Golden Rules for Getting Referrals Without Even Asking by Jay Berkowitz & Stacey Brown Randall

143: The 10 Golden Rules for Getting Referrals Without Even Asking by Jay Berkowitz & Stacey Brown Randall

Referrals don’t happen by accident. With these strategies you can get referrals without even asking. Jay Berkowitz and Stacey Brown Randall, author of Generating Business Referrals Without Asking: A …

00:48:41  |   Tue 13 May 2025
142: Ten Golden Rules of High-Impact Leadership from Catalytic Leadership’s Dr. William C. Attaway

142: Ten Golden Rules of High-Impact Leadership from Catalytic Leadership’s Dr. William C. Attaway

Most leaders don’t need more hustle—they need more clarity, focus, and intention. Leadership coach and author William C. Attaway joins me as we discuss the 10 Golden Rules of Catalytic Leadership, of…

00:38:12  |   Tue 06 May 2025
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