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Breaking Free: From Silence to Storytelling with Jamie Perez

Author
Natasha Cantrell & Anthony Lopez
Published
Fri 05 Sep 2025
Episode Link
None

Jamie Perez's storytelling journey takes us from the quiet streets of Sacramento to television newsrooms in the Midwest and ultimately back to California as a thriving entrepreneur. Her path exemplifies the transformative power of authentic stories—both in business and in personal reinvention.

Despite growing up in an emotionally unavailable household with a father with narcissistic personality disorder, Jamie channeled her innate drive into academic excellence. This same determination would later fuel her entrepreneurial success when life threw devastating curveballs her way. Jamie's career in broadcast journalism took her from Los Angeles to Iowa and Wisconsin, where she honed her storytelling craft while facing the harsh realities of the news industry—low pay, constant relocation, and the emotional toll of covering primarily negative stories.

When a non-compete clause destroyed her attempt to transition careers, Jamie found herself at a crossroads. Rather than giving up, she secretly launched her own video storytelling business while working at a nonprofit. Within a year of being legally free to promote her services, she achieved remarkable success, hitting six figures by helping businesses and nonprofits connect emotionally with their audiences.

What makes Jamie's approach to storytelling exceptional is her unwavering focus on the "why" rather than the "what." As she explains, "People are going to forget all those facts, but they will never forget the emotion and how you made them feel." This philosophy has become the cornerstone of her business, creating videos that serve as powerful, enduring marketing assets for her clients.

After leaving an abusive relationship and returning to California, Jamie now navigates another rebuilding phase with the same determination that has carried her through previous challenges. Her willingness to share her story while still in progress—not just in retrospect from the mountaintop—offers a rare glimpse into authentic resilience in action.

Ready to transform how your business connects with customers? Discover how emotional storytelling can elevate your brand by visiting Beyond Words Production or reaching out to Jamie directly to create content that makes people truly care about your mission.

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