Episode 607: Episode 25-01 The Science of Psychological Targeting
- Author
- Tech Nation
- Published
- Wed 08 Jan 2025
- Episode Link
- https://www.podomatic.com/podcasts/technation/episodes/2025-01-08T08_20_42-08_00
On this week’s Tech Nation, Moira speaks with Columbia business professor Dr. Sandra Matz about psychological targeting and her book, “Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior”. Then, futurist Alex Pang explains what really works and what does not when it comes to productivity.
