Tech’s Return to Office Tactics 6/8/23

Three different approaches may be emerging for how tech companies are trying to lure employees back into the office. Google – which had been using carrots like a Lizzo concert, is instead shifting to sticks – with a crackdown on office attendance and tracking badges. Salesforce, on the other hand, is trying out altruism – offering to donate $10 to local charities for each day an employee is in the office or attends a company event.