Chemi Katz, co-founder, and CEO of Namogoo, a TCS COIN™ Accelerator startup, talks about the discreet nature of hijacking in -commerce and how the company creates unstoppable customer journeys for online shoppers.
In this episode of the Next Big Think!, we uncover the risks that come with digital advertising and explore how Namogoo increases conversion and prevents loss of reputation due to bad customer experiences.
Why is customer hijacking prevention the next big thing? Chemi feels that with more companies taking the digital route, the need to deliver a great customer experience and be one-up on the competition will drive demand for digital journey continuity platforms. The digital advertising world includes websites, advertisers, and consumers, and at the center of it all is where Namogoo says its sits, ensuring every player gets the most out of e-commerce.