You run a business what do you give for presents?

Time to stop being Scrooge McDuck. There are perfectly good reasons to gift. In the insurance industry we are limited to what we can do for promotions. We have ours necked down to $50 per year for clients because of a contract. What do you give to your business partners? For people that are referring thousands of dollars of business to you? What kind of gifts do you give and how are they relevant?