5 | Disrupting a Drinking Culture, with Peak (Part 1)

Louie Syred and Ben Whales, long-time friends and now co-founders of Peak, had an idea that would challenge a drinking culture.

There was so much in this episode, we have split it into 2 parts for you...part 1 delves into how Peak started, what challenges they faced along the way, and ultimately what drove them to creating a product that breaks away from social normality.

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