689: Mighty Networks Founder and CEO Gina Bianchini Explains How to Build a Community-Powered Business

Gina Bianchini is the Founder and CEO of Mighty Networks, the highly buzzed-about platform that has many online entrepreneurs switching (or seriously considering the switch) from other ubiquitous platforms like Facebook.  Prior to Mighty Networks, Gina co-founded the social platform Ning in 2007 with Netscape co-founder Marc Andreessen.

A Stanford MBA, who understood how important it was for businesses to nurture the relationships they established with their customers, Gina launched Mighty Networks in 2011 to help businesses build communities around their brands.

Today, the company is an online platform that enhances the user experience by conveniently combining community, online learning and social engagement. Gina wants entrepreneurs to see that building a community for their brands isn’t difficult when the right strategy is implemented.

On this episode of the Support is Sexy podcast Gina Bianchini shares how building brand awareness while creating a sense of community is a win-win for businesses and customers!

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