Talking Supply Chain: Why a Stanley cup can disrupt the supply chain
- Author
- John Brillon
- Published
- Thu 16 May 2024
- Episode Link
- https://www.scmr.com/podcast/talking-supply-chain-why-a-stanley-cup-disrupts-the-supply-chain
When a special Valentine’s Day-theme Stanley tumbler went viral, it caused a surge in product sales, highlighting the challenges the supply chain faces when products go viral on social media.
