Joy Houston: Scale Your Healing Business with Systems, Soul & Service-First Sales | Ep42

Joy Houston is a seasoned business advisor and mentor with over 16 years of experience in building and scaling online businesses, particularly in the Health & Wellness and Personal Development sectors. Alongside her husband, Travis Houston, she co-founded "Heal At Scale," a platform dedicated to empowering health professionals to transform their expertise into scalable online programs. Their flagship offering, "Protocol To Program," provides practitioners with comprehensive tools and support to create profitable online programs, helping them serve more clients efficiently and effectively.

Joy's mission centers on helping health professionals convert their best protocols into multiple income streams, thereby achieving financial freedom, fulfillment, and flexibility. Her commitment to amplifying the impact of health-focused entrepreneurs has positioned her as a trusted mentor in the industry.​

In this episode of the Successful Spiritualpreneur Podcast, Christian sits down with Joy Houston—marketing expert, CEO of Heal at Scale, and a soul-driven strategist helping wellness professionals grow online without burnout or sleazy tactics. After years of scaling multimillion-dollar brands in the health space, Joy pivoted her focus to what she calls “hometown health heroes”—passionate practitioners who want to make a real difference but lack the business systems to thrive.

Joy shares how a personal health journey and a powerful encounter with a struggling healer became the spark for her mission. She breaks down the Abundance Accelerator—a simple, scalable roadmap to help practitioners build their online presence, capture leads, and nurture relationships through automation and authenticity.

If you're a healer, coach, or service-based entrepreneur ready to grow without losing your soul in the process, this episode is your invitation to build with more clarity, alignment, and ease.

Connect with Joy Houston:

Follow on Instagram: @realjoyhouston

Visit Heal at Scale: https://www.healatscale.com

Core Themes

• Scaling a healing business with structure and soul
• Selling with compassion: Symptoms → Science → Sales
• Creating a web of influence and automated follow-up
• Moving from burnout to systems-based freedom
• Building business models that honor spiritual alignment
• Serving all buyer types with ethical marketing
• Making impact without needing a massive team

Connect with Christian

Instagram:
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/christianmauerer/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

YouTube:
https://www.youtube.com/@chrismauerer

Facebook:
https://www.facebook.com/chrismauerer

Business Inquiries:
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]

👉 Listen to all Successful Spiritualpreneur Podcast episodes here:
https://open.spotify.com/show/5ryYCcW1SltPKhi9RRdk01

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