091 | Dr. Robert Yonover Shares How to Be Rescued from a Sea of NO’s

091 | Dr. Robert Yonover Shares How to Be Rescued from a Sea of NO’s

Dr. Robert Yonover is a Ph.D. geochemist/volcanologist with a history of innovative scientific contributions, technologies, and patents. His Ph.D. work includes multiple ALVIN submersible dives to two miles deep off the Galapagos Islands to retrieve submarine lava samples, with laboratory work performed at NASA Johnson Space Center and MIT.

A North Shore big wave surfer and Molokai Channel rough-water fisherman, Dr. Yonover uses the ocean as his laboratory. He has invented a multitude of survival technologies that were awarded U.S. Military/DARPA funding and U.S. Patents, including The military-approved SeeRescue® Streamer, Pocket Flotation technology, plus more.

How many fishing lines do you have in the sea of sales?

Not sure what I mean? When it comes to working towards increasing your sales, one of my favorite metaphors to use, is to compare it to finding prospects similar to putting your fishing line into the water.

The more proposals you put out, or the more clients you are talking to, or the more investors you are in communication with, the bigger than chance you have of hearing YES. Similar to how the more fishing lines you have in the water, the more likely you are to catch a great big fish.

My guest on this week’s Success Unfiltered, Dr. Robert Yonover, knew that he had an amazing product, the See Rescue Streamer, but so many people doubted its purpose (including his wife). But, Dr. Robert never gave up!

In this episode, Dr. Robert shares his story of sending out hundreds of faxes to try to make connections with individuals who had connections to the military.

Not only did Dr. Robert send letters via fax, he got people on the phone (using old school sales techniques) to share his new product and what it could do to save lives.

If you’re ready to start fishing for more and more sales by connecting with more prospects, then this episode is a MUST LISTEN episode of Success Unfiltered!

Enjoy, and thank you for listening and tuning into Success Unfiltered!

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Special thanks goes out to Dr. Robert Yonover for taking the time to chat with Michelle. Be sure to join us next week for our next new episode!

P.S. Everybody Gets Rejected In Sales. Do You Know How To Make NO An Advantage? Nobody likes to be turned down in sales. But did you know that NO is just part of the deal in business? If you use it right, you can learn EVERYTHING you need to know from a NO. Let me show you 3 ways that you can turn a NO into a YES without being pushy, sleazy, or desperate. Click here and download your FREE guide “3 Ways To Turn a NO Into a YES” right HERE!

Here are a few key secrets we talked about in this episode:

• Michelle introduces Dr. Robert Yonover.
• Dr. Robert introduces himself and shares a bit about what he does.
• The first NO that Dr. Robert received was for his rescue Streamer. His wife told him “quit playing with that plastic and get a real job.” But, even beyond that, initially, the military was not on board with using Dr. Robert’s invention.
• Do you look at NO’s as fuel? Dr. Robert does! He takes every NO as a lesson, modifies his pitch and keeps trotting along.
• It’s not easy to get in front of the military, Dr. Robert had to work hard to connect with the world aviation director. He explains how he did this in this episode. It’s a great story (and involves a fax machine)!
• Dr. Robert shares how he managed to get media publications involved in what he was offering.
• If you’ve ever thought about attending a trade show, Dr. Robert is a pro at them. He shares his skills on how to make a big impression.
• “I just keep challenging you to make that pitch again and again, get used to the NO’s.” ~ Dr. Robert Yonover
• One incredible tip that Dr. Robert shares is how you can use your connections to improve your stance with prospects. Dr. Robert used his connections to improve his chances when speaking with the Coast Guard.
• Dr. Robert’s most devastating NO occurred when a licensee he was intending to work entire business imploded.
• “The little NO’s help you for the big NO’s.” ~ Dr. Robert Yonover
• After losing the first licensee, Dr. Robert found a second one to work with, but that relationship did last either. They were together 15 years, when it was time to move on.
• When Dr. Robert was running his business, that was when he appeared on Shark Tank (Season 8, Episode 22).
• All 5 of the Sharks loved Dr. Robert’s invention, but none of them wanted to invest in him and his product. He explains why in this episode!
• Even though Dr. Robert received NO’s from 2 licensees and 5 Sharks, he didn’t let them hold him back from continuing to pursue his success. He shares his next steps in this episode.
• During this time, Dr. Robert’s wife was diagnosed with MS, which made all of his concerns and issues with his product and money seem insignificant.
• Dr. Robert shares his three major takeaways from this experience from when he first created his product, to losing his licensee and his wife.
• Dr. Robert shares what he would tell his younger self.

Connect with Dr. Robert Yonover:

• Dr. Robert’s Website
• Hardcore Inventing
• Dr. Robert’s Facebook
• See Rescue Streamer Facebook
• Hardcore Caregiving Facebook
• Hardcore Inventing Book
• Brainstorm Islands
• Dr. Robert’s Twitter
• See Rescue Twitter

P.S. Everybody Gets Rejected In Sales. Do You Know How To Make NO An Advantage? Nobody likes to be turned down in sales. But did you know that NO is just part of the deal in business? If you use it right, you can learn EVERYTHING you need to know from a NO. Let me show you 3 ways that you can turn a NO into a YES without being pushy, sleazy, or desperate. Click here and download your FREE guide “3 Ways To Turn a NO Into a YES” right HERE!

Music produced by Deejay-O  www.iamdeejayo.com