How To Shift Your Practice From Insurance Based To Private Pay

One of the hardest professions to hold is running a small business, but it's also one of the most gratifying. People say that managing the dread of feeling like giving up so many times is the hardest part of starting and maintaining your own business. But how can you earn less revenue than three full-time therapists but provide a higher profit and meet personal revenue goals? How can you overcome challenges in starting your business in order to keep it running?

Welcome to the Rehab to Wellness B.O.S.S Podcast! I'm your host, Kim Nartker, PTA. In this week's episode, I will talk about tips and tricks to use in shifting your physical therapy clinic to become a smooth-running, money-producing machine for business owners who started as PTAs but want to become bosses and step away from care.

She will touch on such topics as:

• Business ownership in the first few years is very hard. No matter which path you choose, the struggle is always there to get to the next level. 
• Most business owners begin by tiptoeing into it and starting a side hustle, hoping that side hustle will turn into the six-figure revenue goal that they envisioned.
• You can earn six figures in revenue for your business, but it does not equate to six figures for you. 
• When you are seeing clients with insurance and you lose a physical therapist, then you need to stop those services. It means that income comes to nothing, and angry customers don’t understand why you need to charge them with cash.            
• Being a cash-based PTA clinic owner is terrifying because you must determine whether your clients are willing to pay for the services that you provide.
• As a business owner, your goals should completely depend on your personal revenue and not on the revenue of the business.
• Ownership contains hard work, determination, and money. However, hiring, training, and onboarding the wrong person into the business can lead to many losses.
• If you don’t have a clear message, then you are not going to clearly get the customer that you are looking for.  
• You need to learn sales and be proficient at it. Learn how to convert and vent your leads. 
• You need to be aware of the financial decisions that you are making so that you can earn a paycheck for yourself and not just provide for your employees. You should be the highest-paid employee in your business.

Reach Out To Me:

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If you are looking to become your own boss or work as a Stretch Mobility coach at an affiliate location you can go to https://thestretchmobilitycoach.com/beacoach/

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