S17E30: Intro to Casing (3 of 10): Kearney Profitability Case – Tourism Revenue Boost
- Author
- Management Consulted
- Published
- Mon 19 May 2025
- Episode Link
- None
In the 3rd installment of our Intro to Casing series, we tackle a profitability case from Kearney focused on boosting tourism revenue for a West African country's Ministry of Tourism.
This case will sharpen your ability to break down profitability problems - a core skill in consulting. Follow along as Ed applies structured thinking, analyzes data, and explores strategies to increase revenue.
Key Takeaways:
- How to structure a profitability case from start to finish
- Techniques to identify and prioritize high-impact levers
- Tips for communicating clearly under time pressure
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