Living the C4 Principle

Organizational leaders and managers must be committed and submitted to a Christian worldview as revealed through Scripture. Accordingly, they will value biblical principles such as the C4 Principle as a tool to facilitate alignment with God both individually and organizationally. When used congruently throughout an organization, the C4 Principle will enable the organization to deliver an efficient and excellent value to customers. The byproduct will be a stellar reputation, financial profit, and success.