Our Best Advice: female characters + setups and payoffs

We've reached the end of another season and so we're wrapping up our best advice and a-ha moments just for you. Tune in to hear what we have to say about writing female characters and using female archetypes. We also share why it's crucial for you to use the first half of your story to set up everything that happens in the second half. (Hint: it all about brain science!) - V.

"One of our most hardwired expectations is that anything that reads like the beginning of a new pattern, that is a setup, will, in fact, be a setup with a corresponding payoff." - Lisa Cron

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