Welcome back to "Inside The Room" on Stock Shot Secrets! In this episode, host Kyle Morris dives into part two of his essential series on the engagement flywheel—a transformative framework for any business, but especially vital for indoor golf and greengrass facilities. Picking up from last episode’s focus on attracting new customers (enticing), Kyle now unpacks the art of turning interest into real connection through engagement.
From the moment a potential customer trades their contact info for valuable free content, to their very first phone call and even how they're greeted at the door, Kyle emphasizes that every touchpoint matters. He shares practical insights on why it’s crucial to train staff to over-deliver, make customers feel genuinely valued, and create an environment that delights the senses. Plus, he digs into how these steps don’t necessarily require more spending—just smarter, more intentional effort.
If you're ready to learn how mastering the engagement flywheel can elevate your business and pave the way toward raving five-star reviews, you won't want to miss this episode. Stay tuned for actionable strategies and real-world examples that can transform your customer journey—and your bottom line!
00:00 Direct Marketing Over Brand Marketing
03:49 "Crucial Role of Frontline Employees"
08:09 "Facility Impact on Customer Engagement"
Music from #Uppbeat (free for Creators!):
https://uppbeat.io/t/hartzmann/paradise-island
License code: EGCL4LAT2URKBLYU
Copyright 2025 Kyle Morris