"Don't start demoing, start listening": Why the salespeople we trust are experts in their clients' needs - Bo Alroe | S1E9

Bo is an expert in sales management, strategy and execution in the enterprise software industry, based in Denmark. We talk about how to walk into a room and what it means to establish a cycle of curiosity with your clients.

Key Topics

• Bo's squiggly career, from studying communications for fun, to switching jobs with a friend, to helping grow a global software company
• Bo's practical wisdom on the difference between being 'sold to' and having a salesperson who is an expert on helping you address your needs
• What it means to establish a cycle of curiosity with clients and why quality of communication is so important

Detours and Tangents

• What clients can learn from salespeople
• Why the fear of IT projects going horribly wrong can become a self-fulfilling prophecy

Episode Summary
Visit the Grokkist podcast hub for a full digest of this episode including highlights and links to stuff we discussed: https://grokk.ist/stillcuriouspodcast/s1e9-bo-alroe/

Recorded 30 October 2021

Website: grokk.ist/stillcuriouspodcast | Email: [email protected] | Socials: @grokkist
Music: Kleptotonic Swing by Tri-Tachyon