Going to Trade Shows Like it Matters – Part 2
- Author
- [email protected] (Steve Blank)
- Published
- Wed 12 Mar 2025
- Episode Link
- https://soundcloud.com/clearshore/going-to-trade-shows-like-it-matters-part-2
I wrote this “Going to Trade Shows Like it Matters” memo as a board member after I saw our company at a trade show. Part 1 of this post offered some suggestions on going to trade shows to generate awareness. This post offers suggestions if you are going to a trade show to generate leads.
