Pharell Williams: His Entrepreneur Success and How He Does It

This story was originally published on HackerNoon at: https://hackernoon.com/pharell-williams-his-entrepreneur-success-and-how-he-does-it.

Pharrell is one of the greatest artists of our generation. But he's also a relentless entrepreneur.

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Joopiter:

A digital auction house x content platform.

Their first auction:

• Did $5.25M in sales
• 97% sell-through rate
• High-end customers like Drake & Kid Cudi

They've announced their next auction w/ high-end jewelry brand Lorraine Schwartz