1. EachPod

How Sweety Landed the #1 US Retailer as their First Customer

Author
TRUiC, The Really Useful Information Company
Published
Wed 06 Sep 2023
Episode Link
https://startupsavant.com/podcast

#77. Tiffany Yang, the co-founder of Sweety, shares her journey from taking her family’s small shaved ice cream shop and creating a nationally distributed brand in stores like Walmart and Costco. She shares the wild tale of landing Walmart as Sweety’s first retail customer and the challenges the startup faced along the way. Tiffany also highlights the importance of storytelling, persistence, and staying true to your brand values in the startup world.

Sweety Links: 

  • https://www.sweetyicecream.com/
  • IG/TikTok: @sweetyicecreamco 

Startup Savant Links: 

  • https://startupsavant.com/podcast
  • https://www.youtube.com/@StartupSavantPodcast/
  • https://www.instagram.com/startupsavantpodcast/
  • https://www.linkedin.com/company/startup-savant/

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