Finding Your Startup's 'Why' with Andy Choi of Do Good Points
- Author
- The Really Useful Information Company, TRUiC
- Published
- Wed 26 Apr 2023
- Episode Link
- https://startupsavant.com/startup-savant-podcast
#58: Andy Choi joins the podcast chat about his mission-driven startup and how he found the 'why' behind his company. Andy is the founder of Do Good Points, a nonprofit and tech startup hybrid that offers a rewards system for charitable donations incentivizing people to give back to their communities.
Check out the Cashing Out podcast: https://cashingout.exitwise.com/
In this episode we dive into:
- How Do Good Points leveraged data to create a hyper-targeted customer base
- Why as a founder you should be searching for solutions, not problems
- The value of Effective Altruism
Do Good Points Links:
- https://www.dogoodpoints.com/
- https://www.linkedin.com/in/andyhchoi/
- Book recommendation: Startup With Why by Simon Sinek
Startup Savant Links:
- https://startupsavant.com/podcast
- https://www.youtube.com/@StartupSavantPodcast/
- https://www.instagram.com/startupsavantpodcast/
- https://www.linkedin.com/company/startup-savant/
