#057: Turning Followers into Superfans | Nikki Camilleri (Mana)

For our first episode of the year, I spoke to artist development specialist and Forbes 30 under 30 honoree Nikki Camilleri, who has over a decade of experience working for some of the biggest music companies in the world, including Warner Music, Believe Group and Glastonbury Festival.

Nikki shares her expert insights into what it really takes to grow as an artist in today’s music industry, building a fanbase, turning social media growth into something financially sustainable and why labels are less inclined than ever to help develop emerging artists in the music industry.

Check out Nikki's consultancy Mana: https://www.nikkicamilleri.com/

If you like this podcast please give us a positive rating wherever you listen as it helps more people find the show :)