#202: The Freedom Formula: Automating with Soul, with Tracey Matney

If you’ve ever felt the weight of running a business while managing a full life, this conversation will feel like a breath of fresh air.

In this episode of The SoulFUEL® Show, Tracey Matney shares how she built a business around freedom, family, and doing what matters most. From her early days working through a C-section recovery with no maternity leave, to now taking a full paid year off while her team runs the show, Tracey’s story is a powerful example of intentionally designing your business around your life, not the other way around. 

We talk about:

• The power of real conversations to build trust and grow sales

• How to blend automation and human touch without losing authenticity

• Why outsourcing at home can be a smarter first step than outsourcing in your business

• The mindset shift that helped Tracey release guilt and reclaim her time

• How she uses DM automation to increase client attraction and booked calls

• The role of AI in marketing, and how to use it wisely while keeping your voice front and center

You’ll walk away from this episode with a deeper understanding of how to design systems that support your life, and the permission to let go of what’s no longer serving you.

If you enjoyed this episode and it inspired you in any way, we'd love to hear about it and your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram and tag Wendy: @wendycollierworldwide. We will reshare tagging you, as our thanks to you.

We invite you to contribute to this podcast by submitting a question. Just email: [email protected] with your question or topic idea, and we will create an upcoming episode in your honor! About Your Host:

Wendy Collier coaches and consults with ambitious, purpose-driven entrepreneurs, service-based professionals, coaches, trainers, teachers, creatives, consultants, healers, light leaders and conscious leaders of all kinds, to live free from the inside out, through UNLOCKING their SoulFUEL® and aligning that to their business so they can master the energetics, marketing, messaging, audience + email list building, and sales skills needed to be a wild success at growing their business and make their impact.

Wendy is the Founder and Creator of SoulFUEL®. She is known for helping her clients use their unique skills, superpowers and purpose (SoulFUEL®) while teaching them how to thrive financially and with high integrity so they can be fully expressed and live into their greatest potential without spending their lives on social media or sacrificing what is most important to them.

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